Privacy policy

Effective Date: August 30, 2026

Baojia Eyewear ("Baojia Eyewear", "we", "us", or "our") respects your privacy and is committed to protecting the personal information we collect and process through this website.

This Privacy Policy explains what information we collect, how we use it, how we may share it, and the rights and choices that may be available to you.

If you are located in the European Economic Area (EEA), this Privacy Policy also describes relevant rights under the General Data Protection Regulation (EU) 2016/679 ("GDPR"), where applicable.

1. Information We Collect

Depending on how you interact with our website, we may collect:

• Name
• Email address
• Phone number
• Billing and shipping information
• Company name and business information
• Account information
• Order and transaction information
• Product inquiries and communications
• Customization requirements, designs, artwork, logos, or other materials submitted for orders
• Information submitted through contact, inquiry, quotation, or newsletter forms
• Technical information such as IP address, browser type, device information, and website usage information
• Cookie and similar technology information

We only seek to collect information that is reasonably necessary for the purposes described in this Policy.

2. How We Use Personal Information

We may use personal information to:

• Process and fulfill orders
• Provide quotations and wholesale services
• Process payments
• Arrange shipping and delivery
• Respond to inquiries and customer service requests
• Manage customer accounts
• Provide product development and customization services
• Communicate with customers regarding orders and projects
• Send marketing communications where permitted by applicable law
• Analyze website performance and improve our products, services, and website
• Detect fraud, abuse, security incidents, or other unauthorized activity
• Maintain business and transaction records
• Comply with applicable legal and regulatory obligations

We will use personal information only for legitimate business purposes and as otherwise permitted or required by applicable law.

3. Legal Bases for Processing — EEA/European Users

Where the GDPR applies, we process personal information based on one or more applicable legal bases, including:

Performance of a Contract

We may process information necessary to process an order, provide requested products or services, arrange delivery, provide quotations, respond to pre-contract requests, or otherwise perform a contract with you.

Legitimate Interests

We may process information where necessary for legitimate business interests, such as website security, fraud prevention, customer service, business administration, and improving our products and services, provided that such interests are not overridden by applicable rights and freedoms.

Consent

Where required by applicable law, we rely on your consent for activities such as certain marketing communications, analytics, advertising, or non-essential cookies.

You may withdraw your consent at any time where processing is based on consent. Withdrawal of consent does not affect the lawfulness of processing carried out before the withdrawal.

Legal Obligations

We may process information where necessary to comply with applicable legal, tax, accounting, regulatory, or other legal requirements.

4. Marketing Communications

Where permitted by applicable law, we may send marketing communications regarding products, promotions, new products, wholesale opportunities, Private Label, OEM/ODM services, or other relevant business information.

Marketing emails may include an unsubscribe mechanism.

You may unsubscribe from marketing communications at any time by using the unsubscribe link included in the email or by contacting us.

Unsubscribing from marketing communications will not prevent us from sending necessary transactional or service-related communications, such as order confirmations, shipping information, or responses to your inquiries.

5. Cookies and Similar Technologies

We use cookies and similar technologies to operate the website, remember preferences, understand website usage, and, where permitted, support analytics and advertising.

Strictly necessary cookies may be used where necessary for requested website functions, such as shopping carts, authentication, checkout, security, or similar essential services.

Non-essential analytics, advertising, or tracking technologies may require consent depending on applicable law and the user's location.

Where our website provides cookie consent controls, you may use those controls to accept or reject non-essential cookies as applicable.

For more information about how we use cookies and similar technologies, please see our Cookie Policy.

6. Payment Information

Payments may be processed by third-party payment service providers.

We generally do not store complete payment card information on our own website servers.

Payment and related transaction information may be processed by the applicable payment provider according to its own terms, privacy policy, security procedures, and applicable legal requirements.

We may receive limited information relating to a payment, such as payment status, transaction reference, payment method type, or other information necessary to process and manage an order.

7. Sharing of Personal Information

We may share necessary personal information with service providers that assist us with:

• Website hosting and technology
• Payment processing
• Shipping and logistics
• Customer service
• Email and marketing services
• Analytics
• Advertising services
• Fraud prevention and security
• Legal, accounting, or compliance services

We only share information where reasonably necessary for the relevant purpose or where otherwise permitted or required by applicable law.

We do not sell personal information to third parties for monetary consideration.

Where applicable law treats certain advertising, analytics, or data-sharing activities as a "sale," "sharing," or similar activity, we will provide any rights or choices required by applicable law.

We may also disclose information where reasonably necessary to comply with legal obligations, enforce our agreements, protect our rights or the rights of others, investigate fraud or security issues, or respond to lawful requests from competent authorities.

8. International Data Transfers

Because we operate an international business, personal information may be processed, transferred, or stored in countries or regions outside your country of residence, including countries outside the EEA.

This may occur, for example, when information is processed by our business operations, website service providers, payment providers, logistics providers, technology providers, or other service providers located in different countries or regions.

Where the GDPR applies, we will take appropriate measures required by applicable law when transferring personal information internationally, including relying on an applicable adequacy decision, contractual safeguards, or another lawful transfer mechanism where required.

9. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Policy, including to:

• Provide products and services
• Process and maintain orders
• Maintain business and transaction records
• Provide customer support
• Resolve disputes
• Prevent fraud and abuse
• Comply with legal, tax, accounting, and regulatory obligations
• Establish, exercise, or defend legal claims
• Enforce applicable agreements

Retention periods may vary depending on the type of information, the nature of the transaction or relationship, and applicable legal requirements.

When personal information is no longer reasonably required, we may delete, anonymize, or otherwise handle it in accordance with applicable law.

10. Data Security

We take reasonable technical and organizational measures designed to protect personal information against unauthorized access, loss, misuse, alteration, disclosure, or destruction.

These measures may include appropriate administrative, technical, and organizational safeguards based on the nature of the information and the services involved.

However, no internet transmission, website, or electronic storage system can be guaranteed to be completely secure.

11. Your Privacy Choices

Depending on your location and applicable law, you may have choices regarding certain uses of your personal information.

These may include choices relating to:

• Marketing communications
• Analytics
• Advertising
• Non-essential cookies and similar technologies

You may unsubscribe from marketing emails using the unsubscribe link provided in the message or by contacting us.

Where available, you may also manage your cookie choices through the cookie consent tools provided on our website.

The availability and scope of these choices may depend on your location and applicable law.

12. Your Rights Under the GDPR

If the GDPR applies to you, you may have rights including:

• The right to access your personal information
• The right to correct inaccurate or incomplete information
• The right to request deletion of personal information
• The right to request restriction of processing
• The right to object to certain processing
• The right to data portability
• The right to withdraw consent where processing is based on consent

These rights are subject to applicable legal conditions, exceptions, and limitations.

To exercise an applicable privacy right, please contact us using the contact information provided below. We may need to verify your identity before completing certain requests where permitted or required by law.

If the GDPR applies, you may also have the right to lodge a complaint with a competent data protection supervisory authority in accordance with applicable law.

13. Children's Privacy

Our website is intended for general business and consumer use and is not directed toward children.

We do not knowingly collect personal information from children where prohibited by applicable law.

If we become aware that personal information has been collected from a child in circumstances prohibited by applicable law, we will take appropriate steps to address the information as required.

14. Third-Party Websites and Services

Our website may contain links to or integrations with third-party websites, payment providers, social media platforms, logistics providers, or other services.

These third parties may collect or process information according to their own privacy policies, terms, and practices.

We are not responsible for the privacy practices, security, or content of third-party websites or services that we do not control.

We encourage you to review the privacy policies of the relevant third parties where appropriate.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our services, website technologies, business practices, or applicable legal and regulatory requirements.

Any updated version will be posted on this page with a revised effective date.

We encourage you to review this Privacy Policy periodically to stay informed about how we handle personal information.

16. Contact Us

For privacy-related questions, requests, or concerns, please contact:

Baojia Eyewear

Mainland China Business Entity:
ANHUI BAOJIA IMPEX CO., LTD.

Hong Kong Registered Entity:
JOYLIFE FAMILY GEAR LIMITED

Registered Address:
RM D07, 8/F, KAI TAK FTY BLDG,
NO. 99 KING FUK ST, SAN PO KONG,
HONG KONG

Email: support@baojiaeyewear.com

Website: baojiaeyewear.com